How to create an employee recognition program for your delivery staff?

How to create an employee recognition program for your delivery staff?

The impact of the internet on the everyday lives of people has grown beyond the concept of sending, seeking and sharing information online. Today, internet is widely used for performing a wide range of personal and commercial transactions. In addition to the customers and organizations involved in such transactions, there is another equally significant group of individuals associated with this process. This group comprises of the delivery staff that helps in bridging the gap between the customers placing the orders and the businesses fulfilling the same. Despite being an integral part of the workforce of an organization, most companies fail to reward and recognize the efforts of the delivery staff.

Gaining a better understanding of delivery staff profile

In order to develop an appropriate employee rewards program for its delivery staff, an organization first needs to understand them better. In most cases, the delivery staff comprises of youngsters in their early or mid-’20s, who are not too well educated. However, despite their limited academic knowledge, they are generally extremely tech-savvy and active on various mobile and social media apps. Most importantly, almost every member of the delivery staff is proficient in the use of different apps to keep track of the orders to be picked up and delivered by them. Being aware of these basic aspects of the professional profile of the delivery staff makes it easier for companies to reward and recognize them in the right manner.

Challenges of setting up a recognition program for delivery staff

When it comes to setting up an employee recognition program for their delivery staff, most organizations feel confused about what would work best. This is mainly due to the fact that the profile of these employees is significantly different and most of them do not seem to make any visible contribution towards the growth of the organization. However, such organizations fail to acknowledge the fact that without them, their products and services would not reach their customers in time and this would naturally impact their goodwill and credibility in the market. As such recognizing their efforts and dedication, in terms of ensuring great customer experience, is equally essential.

Tips for an effective recognition program

Given that the work profile of delivery staff is significantly different from other employees of an organization, the rewards and recognition programs developed for them need to be based on this important fact. Discussed below are a few effective tips that organizations can follow to come up with an effective recognition program to ensure better employee motivation of their delivery staff:

Reward them based on customer feedback

Organizations can set up a system to seek customer feedback about their interaction and experience with the delivery person. The organizations can request customers to answer a couple of questions specific to the behavior and attitude of the delivery person and even ask them to rate them on a fixed scale. Companies should set up a reward system to acknowledge the members of the delivery staff receiving constantly high ratings and generally good feedback at the end of each week or even fortnight.

Recognize them for their adherence to timelines

It is quite common for the members of the delivery staff to come up with different excuses for a delay in fulfilling a delivery order. In such a situation, it becomes essential for an organization to recognize the efforts and commitment of the staff members, who make it a point to deliver the products and services of the company on time, even against all odds. This helps in promoting the sense of responsibility and commitment among other delivery personnel and improves the overall efficiency of this group of the workforce.

Acknowledge behavior and personality traits

Most customers feel happy and satisfied upon interacting with delivery personnel, who are well-groomed and well-behaved. Receiving their orders from someone having a poor dressing sense, a shabby appearance and improper behavior and communication skills often leave the customers feeling angry and disappointed. That is why it is important for organizations to promote cleanliness, basic mannerism and even personality development among the members of its delivery staff. The best way to do so is by rewarding employees reflecting such qualities and thus ensuring enhanced customer satisfaction.

Use social media as a medium of appreciation

As mentioned before, a majority of members of the delivery staff are extremely active on mobile apps and social media. Hence using these platforms to acknowledge and appreciate their hard work and dedication can prove to be extremely effective in terms of enhancing employee engagement levels of the workforce. By posting a few words of praise for the delivery personnel or sharing the images of them being rewarded, companies can be sure of winning their loyalty and dedication in an effortless manner.

The members of the delivery staff form the foundation of the organization and need to be appreciated and rewarded for their dedication and commitment towards the organization just like other employees.

Keeping Employees motivated during a recession – How Employee Recognition can help

Keeping Employees motivated during a recession – How Employee Recognition can help

With the threat of an economic recession looming large,  that will affect business organizations at large and their workforce the most, they face immense pressure due to insecurities resulting from the economic slowdown. When faced with such situations, cutting costs becomes the top priority for most organizations. This usually includes recruitment freezes, letting go of redundant employees and cutting back on bonuses or increases in pay. Such tough economic decisions along with the constantly looming threat of losing their job often reduce the motivation levels of employees and make these difficult times even more challenging for companies.  As such it becomes essential for organizations to develop the right strategies for keeping the employee motivation levels high to help them get through the difficult phase of an economic slowdown.

Employee Recognition during  an economic recession

As mentioned before, the primary objective of business organizations during economically tough times is to cut down their operational costs. For this most companies choose to discontinue any employee reward, recognition and other welfare programs that they might be running. However, according to most HR  experts, this might be counterproductive while trying to fight the recession. In fact, they are of the opinion that employee recognition can play an important role in keeping the members of the workforce motivated and maintaining their optimal performance and efficiency, especially during a time when the companies need it the most. And all at a much lower cost compared to double-digit salary increments. At the very least, just a pat on the back or a ‘Thank You’ might actually help.

Need for Employee Recognition during a recession

The most important thing that business organizations need to understand is that their employees can prove to be vital to help them survive through the economic downturn. Moreover, the employees also understand the need for their employers to reduce operational costs to overcome the shortage of funds caused due to a reduction in sale and profitability. Hence any cuts in bonuses or expected pay raises are in general acceptable to the employees during the economic slowdown. However, if their employers choose to cut back on employee recognition, it is likely to affect the morale of the workforce and might even make them question their commitment and loyalty towards the organization. On the other hand, the continuation of such programs can inspire the employees to stand by their organization through this difficult phase and give their 100% to ensure business sustainability.

Benefits of Employee Recognition Programs

Given the importance of employee rewards and recognition programs for the organization during the recession, it is time to take a look at the impact of these programs:

Offers an inexpensive solution for employee engagement

Contrary to the popular belief, employee rewards and recognition programs can be run even with a minimal budget. The primary aim of these programs is to assure the employees that their hard work and efforts are well-acknowledged and appreciated. The thought behind the reward is what holds significance for the employees, rather than the financial value of the reward itself. This is especially true during a period of economic recession, when the employees despite being deprived of the usual financial benefits, may still feel valued by the appreciation received through employee rewards and recognition program.

It paves the way for retention of talent

The lack of additional financial benefits and perks often makes the most talented employees feel dejected and disappointed with their employing organization. However, the presence of an employee recognition program gives hope to employees especially the top talent that the organization is still valuing them and appreciating them for their contribution to help the business stay operative despite the economic challenges. Even if the recognition is provided only in the forms of a few words of praise or a certificate of appreciation, it can go a long way in making these top talented employees stay with the organization during the tough times. These employees tend to develop a deep sense of belonging towards the organization, especially when the company continues to appreciate and reward their efforts in some way or the other, no matter how small the reward or recognition may seem to be.

Strengthens the bond between the employees and the management

Employee reward and recognition programs often require the participation of employees and help in improving their overall engagement level with the organization. Moreover, since these programs also involve members of the management, they help in establishing a channel of communication between the two. The management can use the recognition platforms to share their and concerns resulting from the bad economic scenario with the employees. The employees on their part can gain a better understanding of their expected role in helping the company emerge successfully from this economically challenging phase. This enhanced employee engagement helps in strengthening the bond between the employees and the management and enables them to work in a coordinated manner.

When it comes to keeping the members of the workforce motivated during the economic slowdown, employee recognition and rewards programs can prove to be one of the most cost-effective solutions for every organization.